Skylights

Skylights is a Mexican company dedicated to creating outdoor immersive experiences rooted in storytelling, powered by advanced drone technology and operational expertise. With a notable presence across Latin America and the United States, their expansion called for a visual identity as forward-thinking as the experiences they assemble.

Drawing inspiration from their technology and narrative-driven approach, the new identity centers on dynamic, dotted patterns inspired by the night sky as its visual foundation. Each dot represents the individual contributions of innovation, engineering, art, and precision that bring significant stories to life. This system is paired with clean, consistent sans-serif typography that ensures clarity across all mediums.

A distinctive mint green anchors the color palette, creating immediate contrast and memorability. This foundation extends seamlessly across collaterals, from paperwork and advertising to uniforms, while a custom icon system adds visual depth and flexibility to the brand. Together, these elements maintain a cohesive presence whether on the ground or in the air.

Finally, a website was designed to put their work front and center, allowing the imagery to captivate while offering clear navigation through their portfolio and services. The result is a brand built for storytelling and expands on creativity.