The Junglow

The Junglow, a Chilean skincare brand, was established as an in-house line of Sokobox, a platform dedicated to importing and selling Korean skincare products. Drawing from the words "jungle" and "glow," the brand’s name encapsulates its mission to deliver effective skincare solutions with a vibrant, energizing essence. For this project we developed naming, dna, tone of voice and a digital brand system that embodied the brand's core promise of immediate and impactful skincare results.

The UI/UX development focused on a fun and accesible experience, ensuring a seamless shopping flow with clear sections that highlight each product’s benefits. The visual structure combines a dynamic color palette that conveys energy and vibrancy with bold typography that enhances clarity and presence, striking a balance between impact and functionality. Through a strategic, user-centric approach, we developed a versatile branding system that blends clean, minimal layouts with striking visual elements—allowing the brand to communicate effectively and stand out in a competitive skincare market.